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Monday, April 16, 2012

Product Review: Pepsi Next

Marty McFly: I want a Pepsi Free. Guy at lunch counter: If you want a Pepsi you're gonna have to pay for it!

The above exchange is one of many from one of my favorite movies of all time, Back to The Future.  Seeing that that line was written in 1985 we know that Pepsi has been on their kick of "new formula as marketing gimmick" for some time now.  Of course that isn't limited to just Pepsi, but since they're the one I'm focused on here you're just going to have to roll with me for a minute.  Pepsi's latest "gimmick" is of course an attempt to solve the oldest problem in softdrinkdom (eat your heart out Webster's). How can we make a product that tastes exactly like our oldest most popular original formula but without the sugar and calories so it can be enjoyed without a personal beatdown from healthfood crusader Michelle Obama? Has Pepsi finally cracked the code (probably not up, up, down, down, left, right, left, right, B, A)?

Granted I'm not a full time...or even part time Pepsi drinker, but I think I would have to say that the answer is no.  Pepsi Next is similar to other past attempts in that it tries to give us part of what we want and claiming it's the full monty.  It's just not going to work.  It's a formula that claims to have 60% less sugar yet still have the real "Pepsi taste". You all can disagree with me if you want, and maybe there are true Pepsi fans out there that will, but if this is supposed to taste like you're drinking a regular Pepsi I'd consider it a failure.  However, before I proclaim a total loss I will say that the flavor of Pepsi Next is better than that of Diet Pepsi. Of course in my opinion drinking Diet Pepsi is only slightly better than getting punched in the neck. But to each their own I suppose.

I think what it comes down to for me is that if you really really want a regular Pepsi, or Coke for that matter, just have one.  Everything in moderation. Drinking a soda that has less sugar or "diet" isn't really a healthy solution in any case.  I drink Diet Coke because I prefer the taste.  Always have.  Always will. In making your softdrink choices I suggest you do the same.

Taste 5/10 Meh-tacular for sure.
Value N/A It costs the same as every other bottle of pop costs.  I'll just say I'd spend my cash elsewhere.

1 comment:

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